You could track your total merchant referrals and those who have successfully switched from a trial to a paid plan. For privateness reasons, you cannot track the revenue of the specific merchant. 5. Personalization: You could tailor marketing messages and communications according to person preferences, which will enrich customer experience. https://messiahmswcf.vblogetin.com/38502134/not-known-details-about-digital-marketing-terms